Our Values

Our values are the guiding principles that shape the growth of the company. They determine our business model, our team, our clients, how we engage with the Hood and how we show up each day to ensure that 2to3days continues to be a very special company that helps to make the UK a better place to live and work.


We believe in being totally up front and open. We believe in walking our talk. We believe in work life integration. The postman may well ring the doorbell while we are on the phone to a client, or one of our children might need us - and that’s ok. The world is not going to fall apart. The work will still be done to the highest level. Because it always has been. The only difference now is that we’re not afraid to be ourselves; we don’t have to hide the fact that as mothers we wear different hats.


We believe in treating people the way we would want to be treated. We believe that if you always do the right thing by people and companies then you will attract the good guys into your life. And if you do that, every day will be filled with inspiration, love and good humour. That’s why our business model is based on long-term relationships. Everything and everybody we engage with should always be a ‘win win’ for both sides. If not, we are chasing the wrong rainbow.


We believe it takes a village to raise a child. And our ‘child’ - the mission we’re dedicated to - is supporting mothers to reach their full potential as women both at work and at home. We can’t do this on our own. And we don’t want to. We want to be the catalyst that helps to turbo charge the fight against the inequality that currently exist in the business world. So the phrase “gender pay gap” becomes redundant. So career progression is as much an option for mothers as it is for anyone else. So women don’t have to choose between a highly rewarding and intellectually stimulating career and the emotional growth of having children.