When we emerge from the current health crisis, we will find ourselves on the cusp of building something new. Ordinary people working collectively on local climate action in different places across the U.K. are already achieving extraordinary things. The future is here - it’s just not very evenly distributed. We want to tell these local stories, everywhere. The spark to speed up climate action will come from how these stories are framed, and how they are shared and copied.
Carbon Copy is the working name of Carbon Copy Network, a registered charity in England and Wales (1187420). The non-profit organisation is currently run by three entrepreneurial trustees with help from agency partners and external advisors.
Working for a new charity, you will be responsible for leading the online communications and delivering elements of the creative content. This is a new role that would suit someone with good interpersonal and communication skills, a passion for addressing the current environmental emergency and climate crisis, an eye for good stories, hands-on knowledge of how to build online networks, and is comfortable working in a changing environment.
This is the first communications role that Carbon Copy is seeking to fill, and as such this person needs to be very involved in implementation. Working closely with the charity trustees, the role will support Carbon Copy members in accelerating local climate action, by connecting hundreds of great stories with local audiences.
This is a broad role that covers communications and community strategy as well as content creation and curation. You will be working with agency partners and charity trustees to develop communications strategies for and about Carbon Copy members and the great work they are doing. You will be creating and curating content, based on the exciting low-carbon initiatives that have been implemented locally across the U.K., to bring our solutions hub to life.
Flexible location will be considered, but ideally within one hour’s travel from London. We are remote-friendly, flexible-friendly and working mothers (or fathers) friendly!
- Over the first stage of the contract, the primary focus will be to identify great examples of low-carbon initiatives from all over the U.K. based on desktop research (local press, social media, etc); seek out the people working on these projects to interview; and assist in project write-ups as needed and in publishing projects on Carbon Copy.
- Together with our Trustee and PR agency, help develop and deliver the overall communications strategy for Carbon Copy. Develop a strategic framework and online programme of work to embed our communications with Carbon Copy members and other stakeholders, through our mailing lists, and across social media.
- Write short weekly newsletters to Carbon Copy members about local climate action, sourcing ideas and inspiration from what’s being shared in the Carbon Copy network.I
- Introduce Carbon Copy to potential new members, and help with ‘on-boarding’ new members, via online events such as webinars.
- Review any projects submitted by members: proof reading, editing and approving write-ups before posting them on Carbon Copy.
- Monitor what’s happening in the Carbon Copy network, adding to discussions threads on occasion, responding to open questions where relevant, steering the direction of online conversations when needed.
- Lead the implementation of our social media strategy, for example by writing posts and creating digital assets.
- Develop an evaluation framework with KPIs and outcome measures, and conduct related research and monitoring.
- You are a high performance professional seeking a better balance and a more flexible, entrepreneurial work style.
- You will have significant experience working in a strategic communications or community affairs role, preferably in an eco-focused organisation or agency, and be proficient in hands-on project implementation.
- Possess excellent copy writing skills with the ability to flex writing style for range of media and to produce content from project profiles to new releases.
- Able to engage with people from different organisations involved in environmental and climate action, building and maintaining good relationships.
- Adept at interviewing people (either informally or formally, online or face-to-face), regarding the experiences and learning from their low-carbon initiatives.
- Comfortable working autonomously and proactively identifying opportunities.