About the role
This role is being offered on a 12 month fixed term basis, based in London.
An opportunity to join the team responsible for designing PwC’s employer branding campaigns to help attract top talent into our business. This is a hands on role reporting into the Employer Brand Operations Leader, working on key campaigns to support our Experienced Recruitment attraction strategy.
Design and execute Experienced Hire attraction campaigns, including both targeted and firmwide strategies for internal, external and contingent markets.
Tracking performance of all marketing channels to produce meaningful stakeholder reporting. Analysing data to measure return on investment, using results to shape our strategic approach and adjusting channel mix accordingly.
Constant review of our media partners. Ability to make clear data driven decisions about who we partner with to ensure maximum return on investment.
Working in partnership with our Digital Marketing team to regularly review and update all digital marketing content and assets. Inclusive of communications to our talent community.
Ideation, storyboarding and production of new video content utilising our Shoosta package
Using our employer brand portal to design and create specific marketing materials (flyers, brochures and adverts) for Experienced Hire events
Act as a brand gatekeeper, responsible for sign off of all internally and externally viewed content. Adhering to governance structures to ensure consistency across all external channels.
Internal and external stakeholder management, key stakeholders being the wider Employer Branding and Experienced Hire Sourcing teams.
Maintain and govern a marketing toolkit for recruiters to use in their role
Who we are looking for
Previous employer brand experience, someone who is passionate about recruitment marketing
Highly organised and autonomous worker, able to juggle multiple projects simultaneously, creating and maintaining project plans to manage your own work and keep others updated
A creative thinker, idea generator, and someone who is comfortable sharing ideas and exploring how they could work in our campaigns/strategy
Drafting messaging, as well as reviewing and critiquing content drafted by others
Experience of being a brand gatekeeper
Has experience of managing the creation of print materials and digital marketing assets
Has operated within a review and approval process previously to get the right parties involved in reviewing messaging and collateral
Strong understanding of data, analytics and reporting
Proactive and self-motivated, getting involved in all projects/tasks, regardless of how big/small
Operate as part of the wider Employer Branding team working specifically with the Digital and Social media marketing teams to develop and execute campaigns
Experienced Hire Sourcing team
Internal business stakeholders, including hiring managers, people partners and relevant Sales and Marketing teams
External third party media vendors and suppliers, including creative agencies
Employer branding experience, ideally within a professional services environment or similar
Experience of working with a highly governed brand
Experience of working in a pressured and deadline driven environment
Experience of working recruitment CRMs desirable
Experience of working in a virtual team