PR Manager (Certina) - Part Time

Job description

Certina watches are currently looking for a Part Time PR Manager to be responsible for creating and managing the PR and Events strategy for Certina for the UK and Ireland. This role is 18.75 hours per week (equivalent of 2.5 days a week) Key Responsibilities ·Develop a clear understanding of each brands audience and its relevant media landscape• Management of the press sample collection and all editorial photo-shoots – ensure the relevant products are represented correctly in the key media within an appropriate timeline• Maximise editorial coverage through special stories and events – feature pieces and profile stories for the brands• Ensure excellent media relationships within key media, with frequent communication and regular meetings· Identify and facilitate new joint venture and partnership PR opportunities that are relevant for the UK market• Work closely with the Marketing Manager and Brand Manager for each brand, to create an effective public relations strategy to reach both existing and potential consumers, supporting retail, ensuring reputation and maximising editorial coverage in the UK· Manage the distribution of press releases, and images to agreed media• Create a close working relationship with the brand HQ’s to ensure correct and smooth communication with the media• Request and manage requests for interviews with senior executives, working closely with the Head of Communications• Develop a thorough understanding of the brand product

Professional requirements

• Experience within brand PR and Events• Proven time management skills and the ability to create and manage strategies• Excellent media contacts, and the ability to develop and strengthen new relationships relevant for the brands• An ability to work with different teams, and to demonstrate a flexibility to work across many projects at the same time under pressure• Experience within the watch and jewellery industry an advantage• A proactive attitude to generating press coverage essential• Excellent organisational and administrative skills• A good standard of IT expertise
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