Your new role
At Highways England, safety on our network is our number one priority. In your role as Senior Marketing Manager you will have the opportunity to make a real difference through your work on our behaviour change marketing campaigns. You will manage a team of two national campaign managers to plan and deliver high quality, professional, integrated marketing campaigns to the public. These campaigns all have the same overall high-level objective; to reduce the number of people killed or seriously injured on the strategic road network.
You will work closely with colleagues from across our wider communications division to create a paid media campaign that is supported through our owned channels such as digital, partnerships, regional and internal communications. The campaign will also have a PR element, which will require alignment with our Press team. This role is a great opportunity to work closely with Highways England’s well-established quality in-house disciplines such as research and insight, behavioural science, evaluation and subject experts in areas such as safety, customer relations and delivery. Internal and external stakeholder management is a big part of the role as is the supplier management of our creative and media planning and buying agencies.
What you’ll be leading on
To be successful
A bit about us
There's never been a better time to join our Corporate Affairs and Communications Directorate.
We are responsible for building and maintaining a robust and positive reputation for Highways England with all its audiences, internal and external. The Directorate includes a full range of communications disciplines which provide support to the business including media relations, public relations, stakeholder engagement, creative, digital, marketing and internal communications.
Interviews are scheduled to take place early September 2021.
Why you should join us
At Highways England we believe in a connected country. We are passionate about creating a culture where colleagues feel connected, included and enjoy greater wellbeing to achieve this. We’re proud that as an organisation we are continually striving to do better and actively encourage and support our colleagues to do the same with their careers.
So if you put safety first, take ownership of your work, show passion for what you do, work effectively in a team, and demonstrate integrity in how you do it – then you’ll be a great fit for our organisation
And finally we reserve the right to close before the advertised closing date