Social Media Manager - LV General Insurance

  • Location


  • Sector:

    Financial Services, Insurance

  • Salary:

    Competitive salary

  • Published:

    3 months ago

  • Expiry date:


  • Client:


About the role

LV= GI Sales & Marketing team are currently expanding. Due to an exciting project and launch of one of our brand new motor insurance products – Flow, we are seeking a Social Media Manager to join our project group.

This role is a fantastic opportunity for someone who has got strong experience dealing with different customer groups. Our team is looking for a Social Media Manager who understands the communication dynamic and preferences of the younger generation and will be able to create a robust social media strategy, ensuring that it goes in line with LV’s key principles. There will also be a lot of focus on researching and analysing social media and industry trends, including spend and web visitor data, to improve social media presence and campaign efficacy.

You will evolve with the role and shape it as we progress through the project phases. You will have a lot of autonomy in laying the foundations for the new social media channels and setting out the tone of voice strategy but if you are looking for additional team management responsibilities, then don’t worry! You will be able to grow your own team and ensure that they are embedded in the project.

Talk to us about flexible working . . .

When it comes to flexible working, we’ll do our best to accommodate your needs. At LV= General Insurance many of our employees work flexibly in many different ways, from part-time, flexi-time, job shares, an element of working from home or compressed hours. 

We want the best people working at our organisation and we recognise that those people aren’t always available full-time.

So if you need any adjustments, let us know during your interview. If it’s right for our customers, our business and for you, then we’ll do everything we can to make it happen.

About you

So who are we looking for?

We are seeking a true social media expert; someone who is passionate about discovering the unknown social media channels and testing their suitability to our campaigns.

Our team operates in a very dynamic and ever changing environment so you will have a good understanding of the agile spirit of the team. There will be a lot of autonomy in the role; however you will need to have a good understanding of your stakeholder groups and company structure to be able to engage with relevant people to achieve your goals.

As you will be managing social media of a new insurance product, ideally you’ll come from financial services background; however don’t worry if you don’t have that under your belt. Our team will make sure that we’re setting up each individual for success and so relevant training will be provided.

In addition, we’re ideally looking for the below skills & experience

  • Degree in Marketing or Social Media (desirable)

  • Extensive Knowledge of Social Media Platforms

  • Copywriting, Content Creation

  • Proofreading and Editing Skills

  • Interpersonal Skills

  • Strong Verbal and Written Communication Skills

  • Customer Service Skills


Exciting things are happening at LV= General Insurance (GI). Having recently joined forces with Allianz, we’re proud to now be one of the largest personal insurers in the UK. Working with a new energy, we’re shifting gear and transforming our company, industry and beyond. And we’re just getting started.

Driven by pride and passion, we will always do the right thing to inspire trust in our people and our customers. That’s why we’ve made it our mission to become Britain’s best loved insurer, by helping people look after what they love. 

Reward and Benefits

This role is a Band C in the LV= Structure. We want you to love what you do that’s why we’ve put together a benefits package that recognises and rewards a job well done.

We’ll give you:

  • 30 days' holiday, with the option to buy up to 2 additional days

  • A competitive pension for which LV= will pay twice the amount you pay, up to 14% 

  • An annual bonus scheme based on company and personal performance

  • Single cover private medical insurance which you can upgrade to family cover

  • A flexible benefits package (e.g. discounted retail vouchers, great value dental insurance)

  • A generous 25% discount off our general insurance products including home, pet and travel as well as up to 50% discount on your car insurance

LV= are an equal opportunities employer who value a diverse and inclusive working environment. We do not discriminate and we recognise and embrace that people work in different ways.

We value alternative viewpoints, celebrate individuality and foster a culture where everyone feels respected for their individual contribution and is able to bring their true self to work.

Here at LV= we always love to hear from great people, so don’t forget to follow us on Instagram, Twitter, LinkedIn and become a fan on Facebook.

With the above in mind we accept applications from everyone regardless of your background, beliefs or culture however we especially welcome applications from women, people from ethnic minorities, people with a disability and people who are LGBT+ as these groups are currently under-represented in our organisation.